Texas Tech slashes ticket prices, kills PSLs, hoping to draw fans to United Spirit Arena
Note: This is the first in a three-part series about attendance at Texas Tech men’s basketball games. The second and third parts will run Monday and Tuesday in the A-J and on lubbockonline.com.
Texas Tech was the No. 23-ranked team in the country and boasted its best record in six years when it closed the non-conference season on January 3. The Red Raider basketball team beat UTEP 86-78 that night, a win that featured some of its best defense and rebounding all season.
Fewer than 4,000 people paid to see it.